We're Exporting Stuff

©2014 Laurel J. Delaney.  All rights reserved.

“We're actually making stuff in America now. We're exporting stuff. We're inventing things." - Amy Klobuchar

eBay Boosts Exports for 90,000 British Businesses

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eBay is on a mission to help 90,000 UK retailers and suppliers trade internationally.

To boost exports, eBay plans to create shops on overseas eBay sites allowing British businesses to hopefully, sell to millions more shoppers across Europe.

The site has translation tools to breakdown language barriers and paired with the global payment system, Paypal, will help UK retailers trade in different currencies. 

Read the entire article:  eBay to export 90,000 British businesses

Note:  Mountain Warehouse, an outdoor pursuits retailers, claims to have used eBay's network successfully.

6 Tips for Networking Globally

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English is not the only language spoken in our world.  When you network globally, consider these six tips for building your fan and follower base worldwide via social media.

Read the entire article:  Using Social Media Internationally:  How Not To Get Lost in Translation

Note:  I devote an entire chapter on this topic called Creating a Social Media and Social Networking Presence (chapter 6) in my new book, "Exporting:  The Definitive Guide to Selling Abroad Profitably" to be published December 18, 2013 by Apress.

Should You Invest in Global Market Research?

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Euromonitor International, experts in strategy research for consumer markets, has put together a 16-page report (2013), "Investing in Global Market Research:  A Strategic Guide for Small to Medium Sized-Enterprises."

The guide covers assessing the value of market research and common uses for market research among SMEs and start-ups.  Page 7 shows a nice infographic on keys to success in small business.  My favorite part is Page 10, which says:  "More than ever before, companies of all sizes are exporting.  In fact, the biggest business in the world is international trading."  There are some good case studies featured as well.  Worth a read.

Immediate download of the PDF file here.

How Joint Ventures Can Be a Good Global Market Entry or Expansion Method

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American Express Company recently announced plans to create a joint venture designed to accelerate the transformation of its Global Business Travel (GBT) division.

American Express is in ongoing discussions with regard to a proposed joint venture in which it would share the ownership of the joint venture with an investor group led by Certares, a firm headed by senior management with significant experience in the travel industry.  The joint venture transaction is expected to create greater investment capacity for GBT to further enhance its suite of products and services, attract new customers and grow internationally to deliver additional value to customers.

I write about joint-ventures in my new exporting book (Chapter 17) in how they can prove to be a most viable way to enter a foreign market or expand within it.  Each party usually takes an equal equity stake and this case is no different (50 percent equity stake).

Read the news on the joint-venture here to see what other value the two companies will get out of forming a joint venture.

Are You Playing in the $2.2 Trillion Export Market?

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My friend and respected colleague, Anita Campbell, who runs the wildly popular Small Business Trends, writes a great article for the OPEN Forum at American Express on the benefits to exporting.

More small businesses are exporting their goods and services. Don't miss out on this revenue-boosting opportunity.

Read the entire article:  The $2.2 Trillion Market You Could Be Missing Out On

Not sure on how to get started and play in the export market?  We've got you covered.  Go here.

Exporting: The Definitive Guide to Selling Abroad Profitably

Book cover courtesy Apress

A sneak peak at my NEW book on exporting! Please sign up below to be notified of publication date (December 18, 2013) and to pre-order book at a guaranteed price!  Can't wait for you to read!

Exporting: The Definitive Guide to Selling Abroad Profitably

Learn How to Sell in Foreign Markets

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Greater Madison Chamber of Commerce and Madison International Trade Association are co-sponsoring a program aimed at helping local companies expand their customer base in foreign markets, with examples of companies of different types and sizes that successfully have exploited those markets.

Challenges involved in exporting also will be covered, such as the need to understand the market, culture and regulatory climate while establishing personal relationships abroad ...

The first program begins September 25th from 7:30 a.m. to 9:00 a.m.  To learn more and to register go here (members free/nonmembers $20).

Learn more: Going Global Program to help local companies sell more products in foreign markets

News: Related to entering foreign markets, get ready for the biggest launch of the year ... my new exporting book coming soon, which will allow all small businesses and entrepreneurs to take their businesses to the next level of growth through exports. Watch for more information so you can sign up for tips related to the book and pre-order with a price guarantee to secure your copy!

Boost the Value of Your Business Through Exports

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For a small business owner who plans to sell their business at some point, exporting can only be a value-booster because it diversifies your customer and geographic market base.

Take Quebec, Montreal-based Toony Boom Animation:

Exporting raised the profile of tiny Quebec company Toon Boom Animation Inc. enough that in 2011, HSBC awarded it an International Business of the Year for Small Enterprise prize. In 2012, the exporter of software for creating animation caught the attention of Corus Entertainment Inc., and it was acquired.

Learn more here, including three tips from entrepreneurs who have succeeded in exporting.

News:  I've been working the entire year on a new book on exporting to be published December 2013 by Apress.  Watch for more news coming soon on where you can sign up to be notified when the book is published!  I'm on chapter 29 out of 32 chapters!  It will be the best exporting book ever and I can't wait for you to read it.    

Go Global Webinars!

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Are you just getting started in exporting and trying to understand the rules and regulations?  Then you might want to consider the Go Global Webinar series put on by Export.gov - and the best part?  It's free.  The series provides the tools and resources you need to expand into new markets. 

The next one scheduled is September 24th:  Understanding Export Regulations - Export Administration Regulations

Description: An essential part of exporting is determining which U.S. export regulation applies to you. While a freight forwarder or delivery service can point you in the right direction, you are ultimately responsible. This is your opportunity to learn directly from the experts.

Note:  All webinars start at 1:00 p.m. Eastern Standard time and last an hour.

Go here (http://www.census.gov/mso/www/training/) to register.  Successful exporting to you!

Growing Global to Survive