For Canadians, Why Export?

The Skinny on Border Friction

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My latest article for client Pitney Bowes Global Ecommerce Solutions.  I discuss what border friction is, what causes it and how to minimize or avoid it.

Going Global 101:  What is Border Friction?

John Yunker Helps You Get Lucky with Pricing in Asia

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I have always been a fan of web globalization expert John Yunker who is big advocate for the translation of software and websites (see Global by Design and Byte Level Research, companies he manages).  In the article below, he says:

"Numbers sometimes mean much more than the data they represent. People often have lucky numbers that carry emotional significance to them."  He goes on to say:  "But lucky and unlucky numbers can vary by culture. When selling into Greater China, Japan, and Korea, retailers need to be aware of these numbers and use them to their advantage when possible."

Read the entire article to find out how to avoid the unlucky numbers in your international pricing strategy and concentrate on the lucky ones:

How Your Pricing Strategy Can Bring You Good Luck in Asia

Other related articles on John Yunker posted here at The Global Small Business Blog

China Exporters Prefer Bank Wire Transfer for Payment

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According to Global Sources' latest survey of 70 suppliers, the majority of China exporters prefer receiving payments for their overseas orders via telegraphic transfer (also known as bank wire transfer).

The survey also indicates that only 66 percent of participants said their preferred mode of payment is letter of credit.  Although that method of payment is declining over the years due to L/C risks.

Further, credit restraints are making it harder for some issuing banks, usually in Europe and the US, to confirm or even endorse L/Cs.The last two make it difficult for suppliers to use an L/C as collateral in securing bank loans, reducing its appeal among SMEs further.

Read the entire article here along with key findings which are quite interesting - here's one:

   2.  A down payment of 30 percent is common, but buyers, especially long-term customers from the US and the EU, can press for more favorable terms.

Sweet As a Flower

"Mama was my greatest teacher, a teacher of compassion, love and fearlessness. If love is sweet as a flower, then my mother is that sweet flower of love." - American musician, singer and songwriter Stevie Wonder

Photo courtesy:  ©2013 Laurel Delaney.  All rights reserved.

Issa London to Become a Global Lifestyle Brand

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BIG plans for the future:  Issa London to become a "global lifestyle brand."

What is Issa London?  Issa London was founded in 2004 by Daniella Helayel and since become known worldwide for its highly versatile design collections that complement a range of timeless pieces appropriate for any occasion and body shape.

The British label was thrust into the limelight after Catherine Middleton, Duchess of Cambridge, opted for one of its flattering blue wrap dresses when she announced her engagement to Britain's Prince William in 2010.

Watch for Issa London to collaborate with Banana Republic next month, which includes a version of Catherine Middleton's engagement dress.

Read the article:  Issa London Going Global 

Note:

Issa London now wholesales through 350 stockists globally, manages a vibrant e-commerce platform, has a free-standing boutique in Tokyo, and plans for the opening of a Boutique in Sao Paulo, Brazil at the end of 2013. 

Ford's EcoSport Poised to Go Global

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Ford is on a global role. After launching the EcoSport in India and Nepal, Ford India has now started exporting its SUV to South Africa. Next up? Ford will launch EcoSport in Europe, Middle-East, Sri Lanka and Vietnam by late 2013 or early 2014

Ultimately, Ford plans to take the EcoSport production global. Besides Chennai in India, Ford has shortlisted locations like Elabuga in Russia, Rayong in Thailand, Camacari in Brazil and Chongqing in China for its plants. It will be retailed in 62 countries by the year 2017.

Read the entire article here.