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China's Social Dynasty and Digital Globalization
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| iStockphoto/Thinkstock |
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It is possible and profitable to expand globally. One of the best ways to do it is to find partners in other nations to work with. In June at the Dell Women’s Entrepreneur Network (DWEN) conference in Istanbul, I (Rieva) talked with several entrepreneurial women who are doing just that.Read on ... How Entrepreneurial Women Can Forge Global Partnerships
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| iStockphoto/Thinkstock |
The root of “going global” isn’t an option reserved for executives at worldwide companies; it is an essential activity that every decision maker must perform to keep pace in today’s world.
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| iStockphoto/Thinkstock |
Fiksu has had Chicago-based Groupon as a customer for the past three years, primarily for marketing its mobile apps in North America.Next big project? Fiksu will serve as the exclusive app marketing platform for Groupon's expansion outside of North America — particularly into Europe and Asia-Pacific.